Intelligence is information (raw data) worked, evaluated in context to its source and reliability to create added value and meaning to its user (Information + Evaluation = Intelligence).

Analysis is about tracing their source to discover the general principles behind the information and ascertaining parts. Therefore we can say that intelligence analysis is about collecting and utilising information, evaluating it to process it into intelligence, and then analysing that intelligence to produce products to support informed decision-making. 

Analysis goes beyond the facts asking questions such as: 

• What exactly is the problem?

• What is it a problem?

• What information do we already possess that is relevant to the problem?

• Where is the information held?

• How can we obtain it?

• What meaning can we extract from the information?

• Are we ready to take action with the information received?

The process of applying these questions, evaluating the answers, choosing the response and outputs/actions is the process and essence of what analysis is about. Analysis is going beyond the facts and digging deeper.

Therefore criminal intelligence analysis is the in-depth analysis of criminal activity, criminal information and the criminals. This also includes the retrieval and storage of digital/online content. The use of Information Technology has become ever so critical in the modern age.